Social media case study: Graco, presented by Lindsay Lebresco at BlogWell

Come to BlogWell on January 22 in Chicago where you’ll hear social media case studies from Allstate, H&R Block, The Home Depot, Mayo Clinic, Procter & Gamble, Walmart, Sharpie and the U.S. Coast Guard – all for $200.

BlogWell is the only conference where social media executives from large companies come together to share their case studies, offer practical how-to advice and answer your questions.

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Here’s the video, slides and audio of Lindsay Lebresco’s BlogWell San Jose case study presentation, “Graco’s Strategic Approach to Social Media,” where Lindsay discusses how Graco listens, engages and participates in social media:

Video:

Slides:

Audio:

Download the MP3 audio file here
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