Social media case study: Walmart, presented by Jessica Fredrickson, Suraya Bliss and John Andrews at BlogWell

Come to BlogWell on January 22 in Chicago where you’ll hear social media case studies from Allstate, H&R Block, The Home Depot, Mayo Clinic, Procter & Gamble, Walmart, Sharpie and the U.S. Coast Guard – all for $200.

BlogWell is the only conference where social media executives from large companies come together to share their case studies, offer practical how-to advice and answer your questions.

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Here’s the video, slides and audio of Jessica Fredrickson, Suraya Bliss and John Andrews’ BlogWell San Jose case study presentation, “Connect and Share with 200 Million of Your Closest Friends,” where they share Walmart’s social media goals and how they connect with their large customer base:

Video:

Slides:

Audio:

Download the MP3 audio file here.
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