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American Family Insurance uses Facebook for recruiting

Corporate Social Media Case Study: American Family Insurance

In addition to a traditional corporate fan page, American Family Insurance has created an independent Facebook page devoted entirely to recruiting new talent.

While the page doesn’t yet have tens of thousands of fans, it’s regularly updated with fresh content — both via an RSS feed of posts from American Family’s Career Blog, as well as fresh photos of events and video interviews with current employees.

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October 26, 2009 6 comments

6 Responses

  1. corporateblogs 26 October 2009 at 9:42 am #

    American Family Insurance uses Facebook for recruiting: Corporate Social Media Case Study: American Family Insu.. http://bit.ly/10cc5q

    This comment was originally posted on Twitter

  2. PaulDunay 26 October 2009 at 10:33 am #

    American Family Insurance uses Facebook for recruiting http://ff.im/-axC20

    This comment was originally posted on Twitter

  3. SocialMediaOrg 26 October 2009 at 11:24 am #

    American Family Insurance uses Facebook for recruiting http://bit.ly/lVEQ9

    This comment was originally posted on Twitter

  4. cleveland129 27 October 2009 at 2:07 am #

    American Family Insurance uses Facebook for recruiting http://bit.ly/3EYA8P

    This comment was originally posted on Twitter

  5. pauljgibler 27 October 2009 at 12:25 pm #

    Madison, WI-based American Family uses Facebook for recruiting and has corporate fan page too http://bit.ly/4gl5by

    This comment was originally posted on Twitter

  6. thewebchef 27 October 2009 at 12:25 pm #

    Madison, WI-based American Family uses Facebook for recruiting and has corporate fan page too http://bit.ly/4gl5by

    This comment was originally posted on Twitter