The Big List Blog
Dell's Lionel Menchaca: Blending community and e-commerce
As we gear up for BlogWell: How Big Brands Use Social Media in Minneapolis — hosted by General Mills — on August 13 featuring case studies from Walmart, McDonald’s, H&R Block, Mayo Clinic, General Mills, Ford, CME Group, and Progressive, we’re sharing case studies from our latest BlogWell event in San Francisco.
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In his BlogWell San Francisco case study presentation, “Blending Community and E-Commerce,” Dell’s Chief Blogger, Lionel Menchaca, explains how the company is working to share its community and forum content with more of Dell’s online audience.
In his presentation, Lionel shares how Dell is moving toward using single user ID’s across its many sites, how they’re looking to syndicate content across multiple channels, and how Dell is merging all blogs, forums, wikis, and media galleries onto a single platform.



Dell’s Lionel Menchaca: Blending community and e-commerce: As we gear up for BlogWell: How Big Brands Use Social.. http://bit.ly/17PrxB
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Dell’s Lionel Menchaca: Blending community and e-commerce http://bit.ly/b9C2J
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Dell’s Lionel Menchaca: Blending community and e-commerce …: As we gear up for BlogWell: How Big Brands Us.. http://cli.gs/Rp9Xr
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Dell’s Lionel Menchaca: Blending community and e-commerce …: In his presentation, Lionel shares how Dell i.. http://bit.ly/17PrxB
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Short but sweet slide presentation by Dell’s Lionel Menchaca on online communities and e-Commerce: http://bit.ly/RnAzB
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RT @SocialMediaOrg: Dell’s Lionel Menchaca: Blending community and e-commerce http://bit.ly/b9C2J
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Dell’s Lionel Menchaca: Blending community and e-commerce http://bit.ly/NvHv5
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