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Public call: How Cisco engages customers, partners, and press with social media; July 23, 1:30 PM (EST)

July 7, 2009

Jeanette Gibson, who serves as the Director of New Media Corporate Communications at Cisco, will lead a public conference call, “How Cisco Engages Customers, Partners, and Press with Social Media.”

From governance to brand presence to employee engagement, Cisco will share its best practices in leveraging social media for daily communications and the process it uses to align its global workforce around deploying new technologies. Learn how Cisco created billions of media impressions for half the traditional cost, as well as successful tactics to get executive involvement in engaging the public.

Conference call | July 23, 1:30 PM (EST) | Free | Register

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The Social Media Business Council, formerly the Blog Council, is a brands-only community focused on helping large organizations build successful social media programs.

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