BlogWell social media case study: US Coast Guard, presented by Ron LaBrec

BlogWell is the only conference where social media executives from large companies come together to share their case studies, offer practical how-to advice and answer your questions.

Come to BlogWell on April 29 in New York where you’ll hear case studies from Nokia, Johnson & Johnson, Turner Broadcasting System, Robert Wood Johnson Foundation, Coca-Cola, Microsoft, GE, and Tyson Foods — all for $250.

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Here’s the video, slides, and audio of Ron LaBrec’s BlogWell Chicago case study presentation, “Always Ready… and Online: How The U.S. Coast Guard Puts Social Media to Work,” where Commander LaBrec shares an examination of how a military service and federal regulatory and law enforcement agency applies social media tools for not only the Coast Guard public affairs program, but for internal and external corporate communications.

Video:

Slides: