The Big List Blog

| All |

Succesful blogger relations strategy

Toby from the Diva Marketing Blog writes on how to run a succesful blogger relations strategy. Toby ran a 99 person online survey to bring together ideas on blogger relations from across the social media industry. Toby found that, “it seems that marketers, on the consulting and brand side have been busy out reaching to bloggers.”  63% answered yes to the question “have you conducted/been ask to participate in a blogger relations strategy?”

Read more at the Diva Marketing Blog.

Before reaching out to bloggers, don’t forget to read the Blog Council’s Disclosure Best Practices Checklist 3: Blogger Relations.

August 7, 2008 1 comment

One Response

  1. Toby 7 August 2008 at 2:51 pm #

    Thanks for the shout out. I really like the how you framed the research – as a way to bring ideas together across the social media industry. As I’ve seen times over, people were generous with their feedback and ideas .. helping us all learn together about this brave new ‘social’ world.