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Social media case studies from Ford, Pizza Hut, Macy’s, and 11 more

These case studies (along with a bunch of career openings, new hires, and fantastic upcoming events) were featured in today’s edition of SocialMedia.org’s Big List. You can sign yourself up using our handy form below.

  • Social executives Jon Lombardo of GE and Joe Barbagallo of Volvo share their Twitter hashtag strategies. >> Digiday
  • Honda has earned the Best Use of Pinterest award for their #pintermission campaign that gave pinners $500 to actually make the stuff they pin. >> Ragan
  • NIVEA has created an interactive YouTube video of a couple on a disastrous date that fans can share on Facebook and Twitter. >> Adverblog
  • Scott Monty, Global Head of Social Media at Ford, explains how they’re asking fans to help create a social campaign for their Fiesta Movement. >> Forbes
  • Burberry is letting their fans tweet #madefor to see their new personalization feature from London Fashion Week. >> Brandchannel
  • The U.S. Army is sharing their social media handbook, including the “Do and Don’t” checklist for Facebook and Twitter. >> Business 2 Community
  • Pizza Hut came to the rescue for #LastMinuteLovers on Twitter who needed a gift for Valentine’s Day. >> Examiner
  • Macy’s is promoting National Heart Health Month by giving to the American Heart Association through their social media sites. >> BusinessWire
  • Pantene asked their fans to tweet #WantThatHair while celebrities walked down the red carpet during thie year’s Academy Awards to get tips on how to achieve their style. >> Daily Makeover
  • Taco Bell announced their Cool Ranch Doritos Locos Taco on Twitter with a Vine video. >> WebProNews

Disclosure: Jon Lombardo, GE, Honda, PIzza Hut, and Taco Bell are SocialMedia.org members (and an awesome ones at that!), but even if they weren’t, we’d write about them anyway.

February 27, 2013 0 comments

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