Archive of tag "John Earnhardt"

Come to BlogWell on January 22 in Chicago where you’ll hear social media case studies from Allstate, H&R Block, The Home Depot, Mayo Clinic, Procter & Gamble, Walmart, Sharpie and the U.S. Coast Guard – all for $200.

BlogWell is the only conference where social media executives from large companies come together to share their case studies, offer practical how-to advice and answer your questions.


Here’s the video, slides and audio of John Earnhardt’s BlogWell San Jose case study presentation, “Why Vlogging is Better than Blogging,” where John discusses how Cisco is using video blogging (vlogging) as an authentic and transparent way to communicate with a myriad of audiences:

Video:

Slides:

Audio:

Download the MP3 audio file here.

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The Social Media Business Council, formerly the Blog Council, is a brands-only community focused on helping large organizations build successful social media programs.

SMBC members gain instant access and advice from the heads of social media at the world's biggest brands, including Dell, Walmart, Coca-Cola, Wells Fargo, GE, and Procter & Gamble. Members collaborate and share best practices in a friendly, productive, and private environment.

The Social Media Business Council is a GasPedal project. We teach word of mouth marketing and social media to companies of all sizes.

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