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Whole Foods live blogs an Earth Day discussion

April 29, 2009

Corporate Social Media Case Study: Whole Foods

Whole Foods’ Kathy Loftus, who works to coordinate strategic energy procurement and green store development, led a live blogging session on Whole Foods’ blog to discuss Earth Day and how to keep green initiatives going all year long.

Readers were invited to join the conversation to submit comments and questions for Kathy to answer. The discussion covered everything from how Whole Foods is evaluating compost and alternative containers in its stores to ways people have changed their driving and eating habits to be more environmentally friendly.

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Tagged as: big business, Blog Council, case study, corporate, live blogging, social media, whole foods

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