Beth Blecherman: The challenge of mommy bloggers
Beth Blecherman, who serves as the Founder/Editor of TechMamas.com and a Co-Founder of Silicon Valley Moms Group, will lead a members-only conference call, “Beth Blecherman: The challenge of mommy bloggers.”
While big business needs relationships with all bloggers, the sub-section of mommy bloggers is taking the spotlight. A thoughtful post about mommy bloggers at last month’s BlogHer event caught our attention, and it looks like a great time to sit down to learn, share, and explore. We’ll discuss:
- Lessons learned – both by the female blogging community and by corporations
- How some bloggers’ expectations are different than others
- How to best engage the other side
Private member call | September 22, 3 PM (EST) | Members log-in for details
ConAgra Foods: Embracing a social media culture
Kraft: Building structure around social media management
BlogWell: How big brands use social media
SMBC: Building social media to scale
Microsoft: Learning (and playing) with Ribbon Hero
