Josh Bernoff: Preview of “Harnessing the Groundswell”
Josh Bernoff, who serves as the SVP of Idea Development at Forrester Research, will lead a members-only conference call, “Preview of ‘Harnessing the Groundswell.’”
Empowering your employees to act doesn’t mean you’re creating a Frankenstein monster: many companies (including you!) are finding positive results from planned – or unplanned – forays into social media. Forrester’s Josh Bernoff and Ted Schadler focus on empowered employees and customers in a book due out next year (see http://gaspedal.us/z). This preview will include:
- How management needs to change to adapt
- How to hire and scale for this kind of innovation
- Opportunities to share your case studies and experiences
Private member call | October 29, 3 PM (EST) | Members log-in for details
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