A Community For Social Media Leaders At Large Companies

We are a private, brands-only community focused on helping large organizations build successful social media programs.

SMBC members gain instant access and advice from the heads of social media at the world’s biggest brands, including Dell, Walmart, Coca-Cola, Wells Fargo, GE, and Procter & Gamble.

We’re here to help you become a successful social media leader. No other resource provides the same level of openness, insight, and practical experience:

• Fast Answers and Real-time Collaboration: Get exactly what you need to know from experienced peers, in minutes — without a bill. Learn from a generous group who does exactly what you do.
• Powerful, Brands-only Community: We’re the only group for heads of social media from the world’s leading corporations. Instantly extend your team to include hundreds of experienced social media executives. We’ve been there, done that — and want to help.
• Focus on Your Company, Not Campaigns: We’re all about how you build and maintain a successful, scalable, self-sufficient, social media program inside your company. Learn how social media transforms the entire enterprise, and how the best companies are making it work.

How to Participate

If you’re doing social media at a big company, we want to welcome you to our family.

• Members are all client-side brands.
• Membership is open to companies with at least 5,000 employees and revenue > $1 billion.
• At this time we do not provide services to agencies or vendors of any sort.
• In the near future we’ll be opening a new group for mid-sized brands who are active in social media.

Member Benefits

Members collaborate in real time with the social media teams at other leading corporations in a private, vendor-free format. Think of it like your own VIP advisory board: The moment you join you’ve got a team of experienced peers who are open, sharing, and want to help.

Instant Feedback Emails:
Ask questions of other members and get immediate answers, all in strict confidence.

Show & Tell Calls:
Regular phone calls featuring a member-led case study or a private discussion on the latest issues.

Live Member Meetings:
A one-day, in-person session to dive into big issues and learn from other members.

A Member-Driven Community

We’re not a trade association, agency, research firm, or consultant (you already have fantastic resources there). We provide the one service that you can’t get elsewhere:

A trusted forum to discuss what you need to do inside your company to thrive in social media.

1. Members set the topics and lead the discussions
2. It’s about you and your needs, not the tech and tools vendors
3. It’s about what you can do, not what you can buy
4. Work with experienced brand executives who have actually done it
5. The ultimate reference check before you invest in campaigns or tools
6. People you can talk to about internal issues: Staffing, budgets, management buy-in, legal concerns, policies, and more

Get involved!

Contact us to learn how you can participate.