Disclosure Best Practices Toolkit

The Disclosure Best Practices Toolkit is a draft series of checklists to help companies, their employees, and their agencies learn the appropriate and transparent ways to interact with blogs, bloggers, and the people who interact with them.

We believe in the principles of transparency and openness, and this document is a way of making this real on the inside. Our goal is not to create or propose new industry standards or rules. These checklists are open source training tools designed to help educate the hundreds or thousands of employees in any large corporation on the appropriate ways to interact with the social media community.

Click here to view or download the document.

Survey: How Big Companies Staff Social Media

The Social Media Business Council is studying how companies are staffing their social media functions. We want to learn:

• Who works on social media
• What department they work for
• How much time they spend using social media
• What they earn

To learn more about the study or to get involved, click here.

Live Video Case Study Presentations

Social Media Business Council members regularly share case study presentations on how they’re finding success implementing social media at their organizations.

Brands like Walmart, Allstate, Cisco, UPS, and the Home Depot share practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans.

To see the live case studies, click here.